IDG NEWS SERVICE -- Nov 5 -- MySpace plans to launch a self-serve advertising service in 2008 called Self Serve and will offer tools for small businesses to generate and target customized display ads on the site and track their analytics. MySpace is targeting the 23 million small businesses in the U.S., 22 million of which don't advertise online. FULL ARTICLE @ PC WORLD
Mark Brooks: Local advertising, at last, and the major social networks are perfectly positioned to eat this market up.