SEEKING ALPHA - Feb 2 - With Facebook going public in 2012, the mobile and social media revolution will come to the forefront of investors' attention. Snap Interactive is the leading provider of social dating and location-based apps built on Facebook. Their core dating brand "Are YOU Interested?" has ~55M user installations, 8M monthly active users. Since being founded in 2005, revenues have grown at a torrid pace. As of the last 12 months ended September 30, 2011, the company has recorded $16.5M in sales. Quarterly revenues hit $5.1M (+198% YoY) in September, which puts the company on pace for~$20M in sales for 2011. The total market size for online dating is now in excess of $1billion.
This post also appears on SocialNetworkingWatch.